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Sniff
Wellness

Old Mother Hubbard BITZ Assorted Mix (Chicken, Liver & Vegetables)

Evidence Fair
AAFCO compliance inferred from product name
dry Data verified from brand site

Wellness Old Mother Hubbard BITZ Assorted Mix (Chicken, Liver & Vegetables) earns a Sniff Score of 43/100 (D) with Fair evidence. 1 controversial ingredient flagged. Score capped at 49 due to CP_DM=13.5%, CF_DM=7.9%.

Graded by The Sniff System

Why this score

Quality carbohydrate sources with declared fiber.

CQI

Includes egg, named fish, or organ meat for diverse high-bioavailability protein.

STACK

AAFCO formulation inferred from declared not stated. Verbatim statement not published by retailer.

ACF

Score capped at 49 due to CP_DM=13.5%, CF_DM=7.9%.

CAP why?

Plant-protein-dominated formula. wheat flour as the #1 ingredient.

PQI

Contains added sugar. Nutritionally unjustifiable in any complete dog diet..

CIP
Guaranteed analysis
Dry-matter protein: 13% ⓘ
Protein
12%
min (as fed)
Fat
7%
min (as fed)
Fiber
5.5%
max (as fed)
Moisture
11%
max
Ingredients

Read why each ingredient is good or bad for dogs.

19 total
Good Neutral Watch Flagged
  1. 1
    wheat flour

    Refined wheat, usually used as a binder. Cheap, not harmful, not a nutrition contributor.

  2. 2
    oatmeal

    Gentle on the stomach. Slow-release carbs and soluble fiber that supports stool quality.

  3. 3
    wheat bran
  4. 4
    chicken fat

    Despite the name, a high-quality energy source. Concentrated calories plus essential fatty acids like linoleic acid.

  5. 5
    cane molasses

    Added sugar from sugar cane. Used for palatability or texture. Dogs don't need added sugar.

  6. 6
    chicken

    Real meat. Primary protein source, with the amino acid profile dogs actually evolved to eat.

  7. 7
    chicken liver

    Organ meat. Dense in protein, iron, vitamin A, and the B vitamins. Among the most nutrient-rich ingredients a dog can eat.

  8. 8
    spinach

    Leafy green. Some iron, vitamin K, and fiber. The dose in kibble is small but it's real food.

  9. 9
    egg

    Whole eggs. The highest-quality protein on any ingredient label, by amino acid score.

  10. 10
    natural flavor

    Legal term for animal-derived flavoring, usually hydrolyzed liver or broth. Adds taste, says nothing about quality.

  11. 11
    turmeric

    Spice with anti-inflammatory compounds. Real research in humans, but the dose in kibble is small. Mostly there for label appeal.

  12. 12
    salt

    Sodium chloride. Required at small doses for normal physiology. Not a quality concern in standard amounts.

  13. 13
    paprika
  14. 14
    natural flavor

    Legal term for animal-derived flavoring, usually hydrolyzed liver or broth. Adds taste, says nothing about quality.

  15. 15
    paprika extract
  16. 16
    mixed tocopherols

    Natural vitamin E used to keep fats from going rancid. The good kind of preservative.

  17. 17
    rosemary extract

    Natural preservative. Replaces synthetic ones like BHA and BHT.

  18. 18
    green tea extract
  19. 19
    spearmint extract

14 of 19 ingredients have a curated note. Coverage grows over time.