Skip to main content
Sniff
Purina Pro Plan Veterinary Diets UR Urinary Ox/St Wet Dog Food, 13.3-oz can, case of 12
Purina Pro Plan Veterinary Diets

UR Urinary Ox/St Wet Dog Food, 13.3-oz can, case of 12

Evidence Fair
AAFCO compliance inferred from product name
wet $5.81/lb

Purina Pro Plan Veterinary Diets UR Urinary Ox/St Wet Dog Food, 13.3-oz can, case of 12 earns a Sniff Score of 37/100 (D) with Fair evidence. 3 controversial ingredients flagged. Score capped at 64 due to 3 WATCH ingredients.

Graded by The Sniff System

Why this score

AAFCO feeding trial substantiation for not stated.

ACF

Includes egg, named fish, or organ meat for diverse high-bioavailability protein.

STACK

Score capped at 64 due to 3 WATCH ingredients.

CAP why?

Low protein quality. chicken delivers limited bioavailable amino acids.

PQI

No declared omega-3 source. Fish oil, salmon oil, and algae oil all absent.

FQI

Controversial ingredients · 2

  • meat by-products
    Unspecified species. AAFCO definition allows organs, blood, bone. but the lack of a named source means quality and consistency are not auditable.
  • carrageenan
    Seaweed-derived thickener; some studies link it to gastrointestinal inflammation. Most common in wet foods but appears in some kibble gravies.

Every flagged ingredient has a published basis (confirmed harm / regulatory action / precautionary). See methodology →

Guaranteed analysis
Dry-matter protein: 34% ⓘ
Protein
7.5%
min (as fed)
Fat
4.5%
min (as fed)
Fiber
3%
max (as fed)
Moisture
78%
max

Wet and fresh foods contain more water than kibble (typically 65-78%). On a dry-matter basis, this food's protein content is roughly 34%, comparable to premium kibble (typically 30-45% DMB protein).

Ingredients

Read why each ingredient is good or bad for dogs.

32 total
Good Neutral Watch Flagged
  1. 1
    chicken

    Real meat. Primary protein source, with the amino acid profile dogs actually evolved to eat.

  2. 2
    water sufficient for processing

    The regulatory phrase for cooking water in wet food. Has no nutritional implication, just labeling formality.

  3. 3
    rice

    Generic rice. Could be white or brown, the label doesn't say. Brown rice would be specified if it were.

  4. 4
    meat by-products Flagged

    Unnamed organ meats and tissue. Could be nutritious, but no species is listed, so quality varies by batch.

  5. 5
    liver

    Generic liver, usually chicken or beef. Among the most nutrient-dense ingredients a dog can eat. Named species is more informative.

  6. 6
    powdered cellulose

    Plant fiber, often from wood pulp. Cheap bulk filler. Not harmful, but a tell that the recipe is reaching for inexpensive bulk.

  7. 7
    guar gum

    Thickener common in wet food. Emerging research on emulsifiers and the gut microbiome, but no smoking gun in dogs yet.

  8. 8
    carrageenan Flagged

    Seaweed-derived thickener. Some lab studies suggest gut inflammation, but the evidence in pets is mixed.

  9. 9
    magnesium sulfate

    Source of magnesium, a required mineral. Standard inclusion in complete diets.

  10. 10
    potassium chloride

    Required mineral. Sometimes used as a salt substitute. Standard inclusion in complete diets.

  11. 11
    potassium citrate

    Source of potassium. Sometimes added in urinary-support formulas to help manage urine pH.

  12. 12
    natural smoke flavor
  13. 13
    added color

    Generic coloring. Doesn't say if natural or artificial. Dogs are color-blind, so any added color is for the human shopper.

  14. 14
    calcium sulfate

    Source of calcium. Functional, required for AAFCO-complete formulas.

  15. 15
    vitamin e supplement

    Required nutrient and a natural antioxidant. Often pulls double duty as a preservative.

  16. 16
    zinc sulfate

    Inorganic zinc. Effective at AAFCO doses but less well-absorbed than chelated forms like zinc proteinate.

  17. 17
    thiamine mononitrate

    B vitamin (B1). Essential for nervous system function. Cooked-in vitamin loss is why thiamine is always added back.

  18. 18
    mono and dicalcium phosphate

    Source of calcium and phosphorus. Standard inclusion in complete dog foods.

  19. 19
    ferrous sulfate

    Inorganic iron. Standard mineral source. Iron proteinate is the gentler, better-absorbed premium form.

  20. 20
    niacin supplement

    B vitamin (B3). Required in complete dog foods, added as a supplement to standardize the dose.

  21. 21
    copper sulfate

    Inorganic copper. Standard, effective at small doses. Premium formulas tend to use copper proteinate instead.

  22. 22
    calcium pantothenate

    Same as d-calcium pantothenate. Vitamin B5 in standardized form.

  23. 23
    manganese sulfate

    Inorganic manganese. Functional but less well-absorbed than the chelated proteinate form.

  24. 24
    pyridoxine hydrochloride

    B vitamin (B6). Essential for protein metabolism. Standard inclusion in complete formulas.

  25. 25
    vitamin b-12 supplement

Showing first 25 of 32. Position 1-5 has the largest weight in the recipe.

23 of 25 ingredients have a curated note. Coverage grows over time.