Skip to main content
Sniff
Purina ONE SmartBlend True Instinct Tender Cuts in Gravy with Real Turkey & Venison Canned Dog Food, 13-oz can, case of 12
Purina ONE

SmartBlend True Instinct Tender Cuts in Gravy with Real Turkey & Venison Canned Dog Food, 13-oz can, case of 12

Evidence Fair
wet $2.93/lb

Purina ONE SmartBlend True Instinct Tender Cuts in Gravy with Real Turkey & Venison Canned Dog Food, 13-oz can, case of 12 earns a Sniff Score of 49/100 (C) with Fair evidence. 1 controversial ingredient flagged. Score capped at 59 due to no AAFCO statement.

Graded by The Sniff System

Why this score

Strong protein profile with turkey as the primary ingredient, delivering high biological value.

PQI

Includes egg, named fish, or organ meat for diverse high-bioavailability protein.

STACK

Score capped at 59 due to no AAFCO statement.

CAP why?

No declared omega-3 source. Fish oil, salmon oil, and algae oil all absent.

FQI

No AAFCO statement. Nutritional completeness unverified.

ACF

Controversial ingredients · 1

  • sodium selenite
    Synthetic selenium source. Selenium is essential, but sodium selenite has a narrower safety margin than organic alternatives like selenium yeast. Better-formulated foods use the organic form.

Every flagged ingredient has a published basis (confirmed harm / regulatory action / precautionary). See methodology →

Guaranteed analysis
Dry-matter protein: 55% ⓘ
Protein
11%
min (as fed)
Fat
3.5%
min (as fed)
Fiber
1.5%
max (as fed)
Moisture
80%
max

Wet and fresh foods contain more water than kibble (typically 65-78%). On a dry-matter basis, this food's protein content is roughly 55%, comparable to premium kibble (typically 30-45% DMB protein).

Ingredients

Read why each ingredient is good or bad for dogs.

19 total
Good Neutral Watch Flagged
  1. 1
    poultry broth
  2. 2
    turkey

    Real meat. Lean protein, good amino acid profile, often well-tolerated by dogs sensitive to chicken.

  3. 3
    chicken

    Real meat. Primary protein source, with the amino acid profile dogs actually evolved to eat.

  4. 4
    wheat gluten

    Concentrated wheat protein. Like other plant gluten meals, it pads the protein number on the label without contributing meat-quality amino acids.

  5. 5
    liver

    Generic liver, usually chicken or beef. Among the most nutrient-dense ingredients a dog can eat. Named species is more informative.

  6. 6
    pork lungs
  7. 7
    soy flour

    Refined soy. Cheap plant protein, common in budget formulas. Pads the protein percent without matching meat amino acids.

  8. 8
    venison

    Real meat, lean and gamey. Used as a novel protein for dogs with sensitivities.

  9. 9
    guar gum

    Thickener common in wet food. Emerging research on emulsifiers and the gut microbiome, but no smoking gun in dogs yet.

  10. 10
    potassium chloride

    Required mineral. Sometimes used as a salt substitute. Standard inclusion in complete diets.

  11. 11
    zinc sulfate

    Inorganic zinc. Effective at AAFCO doses but less well-absorbed than chelated forms like zinc proteinate.

  12. 12
    ferrous sulfate

    Inorganic iron. Standard mineral source. Iron proteinate is the gentler, better-absorbed premium form.

  13. 13
    copper sulfate

    Inorganic copper. Standard, effective at small doses. Premium formulas tend to use copper proteinate instead.

  14. 14
    manganese sulfate

    Inorganic manganese. Functional but less well-absorbed than the chelated proteinate form.

  15. 15
    potassium iodide

    Source of iodine, an essential trace mineral for thyroid function. Required for AAFCO-complete formulas.

  16. 16
    sodium selenite Flagged

    Inorganic selenium. Effective at AAFCO levels, no documented safety concern in dogs despite what some pet food blogs claim. Selenium yeast is a marginal upgrade, not a necessity. See why →

  17. 17
    locust bean gum

    Thickener from carob seed. Generally well-tolerated. Less controversial than carrageenan or guar gum.

  18. 18
    tricalcium phosphate

    Calcium and phosphorus source. Same role as dicalcium phosphate, slightly different ratio.

  19. 19
    choline chloride. e421621

16 of 19 ingredients have a curated note. Coverage grows over time.