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I and Love and You Naked Essentials Ancient Grain Chicken and Turkey Recipe Dry Dog Food, 23-lb bag
I and Love and You

Naked Essentials Ancient Grain Chicken and Turkey Recipe Dry Dog Food, 23-lb bag

Evidence Fair
dry $3.48/lb

I and Love and You Naked Essentials Ancient Grain Chicken and Turkey Recipe Dry Dog Food, 23-lb bag earns a Sniff Score of 59/100 (C) with Fair evidence. Zero controversial ingredients flagged. Score capped at 59 due to no AAFCO statement.

Graded by The Sniff System

Why this score

Strong protein profile with chicken as the primary ingredient, delivering high biological value.

PQI

Quality carbohydrate sources with fermentable fiber.

CQI

Quality fat sources: named fat with marine oil (EPA and DHA source).

FQI

Score capped at 59 due to no AAFCO statement.

CAP why?

No AAFCO statement. Nutritional completeness unverified.

ACF

Controversial ingredients · 1

  • sodium selenite
    Synthetic selenium source. Selenium is essential, but sodium selenite has a narrower safety margin than organic alternatives like selenium yeast. Better-formulated foods use the organic form.

Every flagged ingredient has a published basis (confirmed harm / regulatory action / precautionary). See methodology →

Guaranteed analysis
Dry-matter protein: 33% ⓘ
Protein
30%
min (as fed)
Fat
15%
min (as fed)
Fiber
5%
max (as fed)
Moisture
10%
max
Ingredients

Read why each ingredient is good or bad for dogs.

48 total
Good Neutral Watch Flagged
  1. 1
    chicken

    Real meat. Primary protein source, with the amino acid profile dogs actually evolved to eat.

  2. 2
    chicken meal

    Chicken with the water cooked out. Per pound, packs more protein than fresh chicken.

  3. 3
    turkey meal

    Turkey with the water cooked out. Per pound, packs more protein than fresh turkey.

  4. 4
    ground sorghum

    Whole grain with a low glycemic index. Gluten-free, well-tolerated, decent fiber content.

  5. 5
    oatmeal

    Gentle on the stomach. Slow-release carbs and soluble fiber that supports stool quality.

  6. 6
    millet

    Gluten-free whole grain. Fine for most dogs, often used as an alternative to rice.

  7. 7
    chicken fat

    Despite the name, a high-quality energy source. Concentrated calories plus essential fatty acids like linoleic acid.

  8. 8
    dried egg product

    Whole eggs with the water removed. Same nutritional value as fresh eggs, just shelf-stable.

  9. 9
    natural flavor

    Legal term for animal-derived flavoring, usually hydrolyzed liver or broth. Adds taste, says nothing about quality.

  10. 10
    quinoa

    Pseudo-grain with a complete amino acid profile. Rare in dog food because it's expensive.

  11. 11
    turkey

    Real meat. Lean protein, good amino acid profile, often well-tolerated by dogs sensitive to chicken.

  12. 12
    dried tomato pomace

    The fiber-rich byproduct of tomato processing. Sometimes flagged unfairly. It's a real fiber source, not a filler shortcut.

  13. 13
    flaxseeds

    Plural form, same as flaxseed. Plant source of omega-3, helpful for skin and coat.

  14. 14
    ground miscanthus grass

    Same as miscanthus grass. A plant fiber source, mostly there for stool quality.

  15. 15
    fish oil

    Concentrated omega-3s. The reason 'EPA' and 'DHA' get to show up on the bag.

  16. 16
    carrots

    Real vegetable. Fiber, beta-carotene, and a small amount of antioxidant value.

  17. 17
    salt

    Sodium chloride. Required at small doses for normal physiology. Not a quality concern in standard amounts.

  18. 18
    potassium chloride

    Required mineral. Sometimes used as a salt substitute. Standard inclusion in complete diets.

  19. 19
    monosodium phosphate

    Mineral source and preservative. Standard inclusion at small doses.

  20. 20
    ferrous sulfate

    Inorganic iron. Standard mineral source. Iron proteinate is the gentler, better-absorbed premium form.

  21. 21
    iron amino acid chelate

    Iron bound to amino acids for better absorption. Premium form versus inorganic iron sulfate.

  22. 22
    zinc amino acid chelate

    Zinc bound to amino acids for better absorption. Same idea as zinc proteinate, the premium form of the mineral.

  23. 23
    zinc oxide

    Inorganic zinc. Cheapest mineral form on the market. Functional but less bioavailable than chelated alternatives.

  24. 24
    copper sulfate

    Inorganic copper. Standard, effective at small doses. Premium formulas tend to use copper proteinate instead.

  25. 25
    sodium selenite Flagged

    Inorganic selenium. Effective at AAFCO levels, no documented safety concern in dogs despite what some pet food blogs claim. Selenium yeast is a marginal upgrade, not a necessity. See why →

Showing first 25 of 48. Position 1-5 has the largest weight in the recipe.

25 of 25 ingredients have a curated note. Coverage grows over time.